Singapore Government Press Release
Media Division, Ministry of Information & The Arts, #36-00, PSA Building, 460 Alexandra Road, Singapore 119963, Tel: 3757794/5
18 October 1996
TDB ORGANISES SINGAPORE'S PARTICIPATION AT WORLD'S SECOND LARGEST FOOD FAIR
- Companies to Launch New Products in Paris -
The Singapore Trade Development Board (TDB) will lead thirteen local food and beverage manufacturers to take part in the SALON INTERNATIONAL DE L'ALIMENTATION (SIAL) 96, Paris, France, from 20 -24 October 1996. Five of the companies taking part are newcomers to the fair.
A list of the participating companies are attached in the Annex.
The SIAL Fair is reputably the second largest food fair in the world and is widely recognised as the key forum for all members of the agri-foodstuff industry. The biennial event features all kinds of food products, including dairy products, meat, seafood, fruits, confectionery, frozen food and canned food.
New lines of food products will be launched by the participating Singapore companies at the fair. These include cuttlefish balls, chikuwa, prawn and lobster balls, fish cakes, premixed sauce for convenience cooking such as nonya steam fish chilli sauce, sambal oelek, sambal belachan and and lemon sauce.
Apart from these, the Singapore companies also hope to promote 3-in-1 instant beverages and processed seafood at the fair.
Through Singapore's participation at the fair, TDB hopes to:
1. promote Singapore as a source for quality food and beverages;
2. promote Singapore food to international buyers from Africa, the EU, Middle East and US;
3. enable the participating food companies to make new contacts and look for local distributors for their products.
Singapore's Ambassador to France, Mr Foo Meng Tong, will pay a visit to the Singapore pavilion on 22 October 1996.
SINGAPORE FOOD INDUSTRY
Made-in-Singapore food and beverages have always been known for their good quality, hygiene and attractive packaging. Singapore food and beverage manufacturers have also established a reputation for prompt and on-time delivery of goods, reliable service and quick response to changing market demand.
Singapore's total trade in food and beverages has been registering a steady growth of two per cent over the past five years. The industry's vibrancy is reflected by the promising results of its latest trade performance. In 1995, Singapore's total trade registered S$11.9 billion, of which imports accounted for S$6.8 billion and exports, S$5.1 billion.
Japan, the US, Hong Kong, Malaysia and Australia have consistently been Singapore's top five largest export markets.
TDB has been helping to promote Singapore's export-oriented food and beverage industry in key markets and flagship exhibitions such as the SIAL Fair and Anuga Fair in Cologne.
Singapore's participation in SIAL Fair 96 is the sixth to be organised by TDB.
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Issued by the Singapore Trade Development Board
For more information, please contact:
Ms Andrienne Tho
Public Relations Officer
DID: 433 4949
Fax: 337 8136
Annex - 1/3 LIST OF PARTICIPANTS FOR SIAL '96
NO NAME OF COMPANY
1 Edible Products Ltd
255 Jalan Boon Lay
Singapore 619524
Tel: 65-264 3733
Fax: 65-265 5129
Ctc: Mr Yong Wee Hau
Marketing Manager (Export)
Product: Edible Oil
2 Future Entreprises Pte Ltd
101 Lorong 23, Geylang
#05-03/04 Prosper House
Singapore 388399
Tel: 65-744 8911
Fax: 65-744 8977
Ctc: Mr Tan Wang Cheow
Marketing Director
Products: Instant Noodles, soup, beverages
3 Gold Roast Food Industry Pte Ltd
22 Senoko Crescent
Singapore 758275
Tel: 65-756 6033
Fax: 65-756 2547
Ctc: Ms Chen Wenping
Administrative Executive
Product: Instant Beverages
4 Ngo Chew Hong Edible Oil Pte Ltd
231 Pandan Loop
Singapore 128418
Tel: 65-779 6800
Fax: 65-777 2607
Ctc: Mr Roland Lee
Deputy General Manager
Product: Edible Oil
5 Sin Hwa Dee Foodstuffs Industries Pte Ltd
Blk 1028 Woodlands Industrial Park D #01-268
Singapore 738779
Tel: 65-368 2529
Fax: 65-368 0410
Ctc: Ms Jocelyn Chng Yee Kwang
Managing Director
Products: Sauces and Spices
6 Sinsin Food Industries Pte Ltd
12/14 Chin Bee Avenue
Singapore 619937
Tel: 65-264 1122
Fax: 65-265 8558
Ctc: Ms Josephine Wong
Marketing Manager
Product: Sauces
7 Super Coffeemix Manufacturing Ltd
26 Senoko Way
Singapore 758048
Tel: 65-753 3088
Fax: 65-753 7833
Ctc: Mr V Joseph
Export Manager
Product: Instant Beverages
8 Tastyfood Industries (S) Pte Ltd
30 & 32 Tuas Avenue 12, Jurong
Singapore 639044
Tel: 65-861 8009
Fax: 65-862 2628
Ctc: Mr Peter Tan
Export Executive
Product: Instant Beverages
9 Tat Hui Foods Pte Ltd
37 Quality Road, Jurong
Singapore 618808
Tel: 65-261 1010
Fax: 65-265 1929
Ctc: Mr James Lim
Executive Director
Product: Instant Noodles
10 Tee Yih Jia Food Manufacturing Pte Ltd
5 Burn Road
Tee Yih Jia Food Building
Singapore 369972
Tel: 286 1111
Fax: 286 2222
Ctc: Ms Laureen Goi
Marketing Executive
Products: Frozen foods (viz prawn rolls, crepes, pastry, samosas, glutinous rice balls)
11 Thong Siek Food Industry Pte Ltd
14 Senoko Way
Singapore 758035
Tel: 65-756 0233
Fax: 65-754 4030
Ctc: Ms Dianna Kwek
General Manager
Products: Frozen seafood (viz fish/prawn balls, fish cake, cuttlefish balls)
12 Vredelco Food Industries Pte Ltd Edible Oil
15 Senoko Crescent, Sembawang
Singapore 758269
Tel: 65-753 7337
Fax: 65-257 4884
Ctc: Mr Stewart Soon
Managing Director
Product: Edible Oil
13 Woh Hup Food Industries Pte Ltd
265 Pandan Loop
Singapore 128438
Tel: 65-779 1922
Fax: 65-776 0004
Ctc: Ms Michelle Chow
Director
Products: Sauces, canned food and beverages